Tinnitus & Hören Charité: Graphic design and copywriting

Graphic design and copywriting for children’s hearing awareness book

Foundation Tinnitus Hearing Charité: Client since 2011

#Branding & Positioning
#Copywriting
#Graphic design

Initial situation

The hearing of millions of children and young people is constantly exposed to high noise levels without them consciously realising it. Loud music, other noises, and stress can cause long-term and irreversible damage to hearing. This may explain why the number of young people suffering from hearing disorders is constantly increasing.

Task

As damaged hearing cannot be “repaired” according to current knowledge, our task was to develop learning materials for day-care centres with a focus on prevention work.

Implementation/Results

We created the illustrated picture book “Kim the Monkey and the Noisy Snail”, which helps young children discover their sense of hearing in a playful way. The book explains how hearing works, describes the sensitivity of the ear, helps children recognise what tinnitus and gradual hearing loss sound like, and emphasises the importance of seeing a doctor if there are any hearing problems.

The book will be updated in 2024 to reflect the latest research findings. It is then to be offered in nurseries and educational centres across Berlin.