Foundation Vicente Ferrer: 2019 - 2021

Strategy consulting and brand communication

client logo
#branding_positionierung
#content_strategy
#copywriting
#digital_strategy
#graphicdesign
#mediaplanning
#socialmedia

Initial situation

The Vicente Ferrer Foundation started its operations in Berlin in April 2019, following its work in India, Spain, and the USA. The main challenge was in the foundation’s completely unknown status in Germany, with no established web presence or online community.

Task

Develop a comprehensive communication strategy for the German market.

Implementation/Results

We developed a logo specifically for the German market, new stationery, social media and communication strategies, PR initiatives, advertising campaigns, information materials, a presence on online fundraising platforms and fundraising brochures.

The collaboration ended prematurely because the educational and campaign projects that we had designed together with the foundation could not be realised due to the coronavirus pandemic. We transferred the rights of use to our work to date and supported the foundation as best we could in completing the upcoming tasks internally.
united communications
Berlin based marketing and PR agency